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Smart Communications test out its Cell Broadcast technology

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Earlier today, selected Smart users have been surprised with an unexpected alert from their smartphones, a popup message stating “Emergency Alert: Extreme”.

This technology is called Cell Broadcast, most of the smartphones and even featured phones already have this and countries like Japan are already using this whenever there are earthquakes, tsunami, and other emergency disaster cases.

Cell Broadcast/Cell Information (CB) messaging is a mobile technology feature defined by the ETSI’s GSM committee and is part of the GSM standard. It is also known as Short Message Service-Cell Broadcast. (SMS-CB). – Wikipedia

Our fellow tech blogger Eason De Guzman have received the alert and he posted a video how it looks.

One of the Smart technical team pointed out that it was a test message that they are working on.

Hello friends! For those of you who received this cell broadcast message earlier, relax! We're just testing the service,…

Nai-post ni Smart Sun ExRel II noong Huwebes, Enero 26, 2017

Hopefully, all our telco provider will soon implement this technology so that during times of emergency, people will automatically get the alert rather than relying on headline news.